Privacy Policy

Last updated: September 3, 2026

Nova Tennis Academy, operated by Roll and Balance Inc. ("we," "us," or "the Academy"), respects your privacy. This policy explains what information we collect through nova-tennis-academy.com, how we use it, and the choices you have.

1. Information We Collect

We collect information you provide directly, including:

• Contact and registration details submitted through our inquiry forms or registration/waiver forms (name, phone, email, address, age or date of birth, skill level).
• For minor participants, information provided by a parent or legal guardian, including the child's name, date of birth, and relevant medical information necessary for program safety.
• Payment information is collected and processed directly by our third-party payment processor (Square); we do not store your full card details on our servers.

2. Children's Privacy

Our registration forms for minors are directed at, and completed by, the parent or legal guardian — not the child. We do not knowingly collect personal information directly from children online. Information about a minor participant is provided to us solely by their parent or guardian for the purpose of program registration and safety.

3. How We Use Your Information

• To process registrations, manage class schedules, and communicate about our programs.
• To send transactional messages (scheduling, billing) and, where you have separately opted in, promotional messages.
• To maintain required safety and emergency contact records for program participants.

4. Website Analytics (our own)

To understand how the website is used and to improve it, the site records anonymous usage information on our own servers: pages viewed, which sections were on screen and for how long, which buttons and links were clicked, how far the page was scrolled, whether the enquiry form or the chat was opened, the length of the visit, the type of device and window size, and where the visit came from (a referring website's domain, or the campaign tags in the link you followed).

This does not use cookies and does not identify you. A random visit identifier is held in your browser tab and disappears when you close it; we do not store your IP address, we do not record what you type, and this information is never linked to your name, email, phone or client record. It is kept on our own servers, is not shared with anyone, and is deleted after 180 days.

5. Third-Party Services

We use the following third-party services, which may collect information according to their own privacy policies:

• Meta Pixel (Facebook/Instagram): used to measure the effectiveness of our advertising and to understand which visitors complete our registration forms. See Meta's Privacy Policy.
• Square: used to process payments. See Square's Privacy Policy.

6. Data Storage & Retention

Registration and waiver data is stored on servers operated by Nova Tennis Academy. We retain this information for as long as reasonably necessary for program administration, safety records, and legal compliance.

7. Your Choices

You may request access to, correction of, or deletion of your personal information, or opt out of promotional communications at any time, by emailing info@nova-tennis-academy.com. Promotional SMS messages can also be stopped at any time by replying STOP.

8. Contact Us

Questions about this policy can be directed to info@nova-tennis-academy.com or (786) 716-4270.